Tracking & attribution
Know which dollar made the phone ring.
Every call is tied to the campaign that produced it, then followed through to the signed case. Marketing reports stop being arguments.
Numbers and campaigns shown are sample data.
How it works
From click to retainer, one unbroken record.
Dynamic number insertion gives each visitor a sticky pool number. The same visitor sees the same number, so the attribution never smears across campaigns. Every assignment is recorded permanently, never overwritten.
Calls route by campaign, geography, and buyer availability, with caps on how many buyers a call is offered to at once. Plans are built, versioned, and published; every call is pinned to the exact plan version that routed it, which is what you want when someone asks why a call went where it went.
plan v14 · published 2026-07-02
if state is TX or FL → Intake desk A
else if buyers waiting → offer to buyers (max 2)
otherwise → AI intake (AFFF blueprint)
// every version kept. every call pinned to the version that routed it.
Connection and buyer-success events are never delivered twice, and each one carries a tamper-evident signature your systems can verify. Recording is controlled by your own settings, and an agency gets its own limited access key, so it can pull its numbers without touching yours.
POST https://firm.example/hooks/compensable
x-signature: hmac-sha256=1f8e…c204
event: buyer_success · id: evt_8841 (deduped)
delivered once · provably yours
plan v14 · published 2026-07-02
if state is TX or FL → Intake desk A
else if buyers waiting → offer to buyers (max 2)
otherwise → AI intake (AFFF blueprint)
// every version kept. every call pinned to the version that routed it.
POST https://firm.example/hooks/compensable
x-signature: hmac-sha256=1f8e…c204
event: buyer_success · id: evt_8841 (deduped)
delivered once · provably yours
Thirty minutes. Bring last month's spend.
We'll run a live call, work a sample docket, and show you the system refusing a call it shouldn't make.